stakeholder engagement Archives - WantLeverage

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stakeholder engagement

August 18, 2020

In Blog, Featured Blog, Marketing & Branding, media relations, public relations, reputation management, stakeholder engagement, Thought leadership

By Julie Livingston

Is Your New Company Using PR to Build Its Business? 3 Takeaways

Starting and building a new company involves way more than creating a product or service and a smart, competent team. It also includes shaping and creating a new brand image and reputation and driving attention in the marketplace. Public relations can directly impact a new...

November 19, 2016

In Blog, communications strategy, public relations, stakeholder engagement

By Julie Livingston

Does closing on Thanksgiving yield long-term reputational benefits?

If you’re in a retail business, then staying open or making the choice to close on Thanksgiving sends an important message to customers and other stakeholders including investors. If you’re working in a non-retail business, then closing on Thanksgiving as well as the day after,...