Thanks to Chris Vaglio, for interviewing me on his Rock It Live podcast. We had a great conversation about how public relations can power up your company marketing and make your brand a rock star. Listen here. For more episodes of the Rock It Live…
Continue ReadingClient A – a company we just started working with in Q4 – emailed me this morning – “Why is our competitor, Brand XYZ featured in the USA TODAY Reviewed, part of the USA TODAY Network holiday gift guide and we’re not?
Continue ReadingAre you wondering what the PR objectives should be for your public relations campaign? In addition to elevating brand awareness, the campaign should also drive website traffic and sales leads, and measurably move forward your organizations’ business goals. Consider these 3 PR goals: Raise Brand…
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