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“We’re Not Entitled To An Audience”

“We’re not entitled to an audience… … the work we most want to do…— it might not resonate with the audience we bring it to. There’s no guarantee, none at all. But that doesn’t mean we shouldn’t show up.” This quote from marketing guru Seth…

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I Actually Like Mondays

Contrary to many, I actually like Mondays. That’s because the start of the week -Monday and Tuesday- are when reporters prefer to receive queries or pitches about future stories. This gives them time to review and plan out their content.  What else do reporters want? …

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