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industry authority Tag

Position Industry Authority by Booking Podcast Interviews

[caption id="attachment_59022" align="alignnone" width="768"] Image by Csaba Nagy from Pixabay[/caption] I was told, "When I saw a video clip on your LinkedIn, I knew you'd be a great fit for my podcast.”Here’s my best advice for securing a podcast booking: Research: Make a list of podcasts...

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Can You Get Us On Squawk Box?

[caption id="attachment_59000" align="alignnone" width="768"] Image by Free-Photos from Pixabay[/caption] “Can you get our CEO on CNBC’s Squawk Box (a popular TV news show that features business and political leaders)" A client's CMO asked this of me, to which I responded, “It depends.” We always consider the client’s...

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