Blog - Page 9 of 12 - WantLeverage
What would happen if your company or brand was suddenly called out and under fire?
crisis communication, crisis, media relations, strategy
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Strategic insights from master marketers, networkers and brand storytellers

Why Earned Media Scores Big For Brands

The verdict is in: Earned media is a key ingredient in shaping brand opinion and driving content sharing across social platforms. A 2016  study,The Earned Media Opportunity,” commissioned by PR Newswire and conducted by Outsell, revealed the increasing importance and credibility of earned media which...

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