There are many link building techniques but in this ever-changing SEO world trends change very fast. What worked a few years ago, now is obsolete. SEO experts must come up with new and creative ways to earn backlinks. Pam Aungst, CEO, Pam Ann Marketing offers her...
Continue ReadingWhile the end of the year brings many people’s attention to reflecting on the year that was as well as the holidays, it also provides an opportunity to take inventory of your prescription medications. Are there drugs in your medicine cabinet you aren’t using anymore?...
Continue ReadingIncreasingly, people are turning to melatonin supplement as an over-the-counter remedy for trouble sleeping. But, do the pills really work and are they safe? Read here. ...
Continue ReadingYou know that some medications can cause drowsiness, headaches, and nausea. But the fine print on your Rx package might also mention some unusual and downright wacky side effects you've never heard of—and that your doctor may not have mentioned to you. We spoke to...
Continue ReadingSmaller nonprofits can be challenged by how to stay relevant over time to appeal to existing and future audiences. DES Action USA, founded in 1978, has done just that. Some of the marketing tools and techniques we use can serve as a resource for other nonprofit...
Continue ReadingHow would you feel if you were harmed by a medicine you took as prescribed and then learned that the drug company wasn’t liable — even though it knew about the risk and didn’t tell you or your doctor? This is exactly what has happened in...
Continue Reading‘Tis the season to be lunching and this week, the crowd at Michael’s was celebrating the season with plenty of handshakes and air kisses all around the dining room. I was joined today by award-winning journalist Jeannie Ralston, founding editor and “adventurer-in-chief” of NextTribe, a digital magazine...
Continue ReadingWhile it's true that the fourth quarter of the year can mean a slower news cycle, it doesn't mean that companies and brands should hold back on releasing their news. In fact, just the opposite is true. Although it may seem counter intuitive to release news...
Continue ReadingCruise-goers typically look forward to relaxing by the pool with a drink in hand or spending the day in the spa, but more lines are eager to give you intellectual fare as wellSupplementing the cooking classes, yoga sessions and naturalist briefings common on most cruise...
Continue ReadingMarketing and public relations can be powerful tools for any organization, allowing business leaders to inform their target audiences about important news, product announcements, and services. Clients will often remark, “I can see this as a New York Times story,” but in fact, the situation...
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