media relations Archives - WantLeverage
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media relations Tag

Make Your Media Pitch Stand Out: 5 Tips

It can be overwhelming being a journalist today. Too many news beats and 24/7 deadlines while being on the lookout for hot news is a heavy load. You have a better chance of getting journalists to pay attention to your company or brand by delivering...

How Can The Media Maintain Trust With Its Audiences?

As a public relations agency, we often guide clients as to how to get individuals, products and services featured in the media. This improves company visibility and credibility. Yet, this year, the credibility of the media itself is being threatened. Is what the media is...

Can You Get Earned Media With 3rd Party Video?

Research has shown that video is a great way to gain visibility online, attracting the attention of journalists. In fact, leveraging video is a powerful tool to help your company or brand to stand out and showcase your thought leadership and value before you...

Drop The Superlatives, Get Noticed By The Media

Being seen and heard in a cluttered media landscape can be extremely challenging. Within the past five years, the media landscape has changed incrementally. This means that reporters who were industry specialists are now covering multiple beats. With little time available to sift through the...

Q&A: The PR Results Time Frame: What To Expect

In this ongoing series, we’ll address commonly asked questions about public relations and business development.   Q: After signing on with WantLeverage Communications, how soon can we expect to see media coverage? A: After signing on a new public relations client, we’re often asked, “how soon can...

4 Tips: Turn Public Relations Into Business Leads

  Public relations is an incredibly powerful marketing tool, but is often misunderstood and undervalued as such. So many times, clients say they want to see a bump in sales as a result of the media placements but aren't necessarily using PR as a sales tool. In...